Nelson Mandela University

AdvDip (Public Relations Management)

Programme Overview:

The Advanced Diploma in Public Relations Management aims to fulfil the fundamental requirements of a practically-orientated PR programme. The qualification consists of six compulsory and interrelated modules. All modules contribute in an integrated fashion towards the intended outcomes. During the first semester, students will create and present a public relations strategy and plan to an industry problem; apply managerial principles to find a solution to an industry problem; and construct a digital media strategy based on tool functionality to solve such problems.

Faculty:

Faculty of Humanities

Delivery mode & duration of study:

Full-time 1 year

Qualification type:

Advanced Diploma (AdvDip)

Department:

Department of Media & Communication

Admission Requirements

Applicant score for Mathematics:

Applicant score for Technical Mathematics:

Applicant score for Mathematical Literacy:

Subjects requirements:

Dip (Public Relations Management), or an equivalent qualification, with a final mark of at least 60% for the Diploma is required. Applicants who wish to be admitted based on Recognition of Prior Learning (RPL), may be given recognition in terms of the University’s RPL policy.

Career opportunities:

Mid-level management positions in corporate and/ or consultancy settings. Candidates should then, through work experience, be able to further him/herself in the corporate/consulting environment, to senior management status. Career opportunities include, but are not limited to: Public Relations Officer, Communications Officer, Corporate Communication Officer, Media Liaison, Brand Consultant.

Before You Apply

We aim to provide accurate information, but recommend verifying details in the official university prospectus.

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